Book More Photography Clients Podcast | Photography Business, Photography Leads, Marketing

Here’s Why Email Marketing Is the Missing Piece in Your Strategy

• Brooke Jefferson - Oklahoma Family Photographer, Photography Business Coach • Episode 378

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

0:00 | 20:26

Hey friend! In this episode, I'm breaking down why email marketing is an absolute must for your photography business—especially if you're struggling to book clients from social media alone. 

I'm sharing real numbers from my own business (like how I filled all 7 of my Christmas mini spots using just 3 emails with a 46% open rate!), plus I'm walking you through exactly how to build your list starting with past clients and your current social media followers. 

I'm also diving into why I'm obsessed with Flodesk and giving you a whole year of email templates when you sign up using my link.

You'll learn:

  • Why email marketing converts better than social media for booking clients


  • How to build your email list from scratch (starting with past clients!)


  • Real stats from my Christmas mini campaign that booked out in 3 emails


  • Why Flodesk is the best platform for photographers (and how to get a year of free templates!)


Ready to stop leaving money on the table? Press play and let's get your email marketing strategy up and running. Trust me, your future booked-out calendar will thank you!

Free Pricing for Profit Formula — Make sure every package you sell is actually making you money 👉 https://brookejefferson.myflodesk.com/qs5nbikfbw

Market Like a Tog — Monthly marketing content and coaching so you always know what to post and say to book more clients 👉 https://brookejefferson.com/membership

Fully Booked Method —  Go from inconsistent photography bookings and marketing overwhelm to a streamlined business with a calendar full of dream clients  👉 brookejefferson.com/fullybooked